CW44 and host Shelli Sanders raised the awareness of the United Way Suncoast on a recent episode.

Sanders interviewed United Way Suncoast CEO Jessica Muroff about the organization’s focus on early learning, youth success and financial stability. She also allowed Muroff to discuss UWS’ emphasis on ALICE families, those hard-working parents who stand just one unexpected expense away from an unexpected expense.

On the 30-minute show, Sanders guided Muroff through a series of questions about the organization’s work, its volunteer efforts and strategic community partners and its new strategic vision.

Click here to view the full episode.